G\u00fcn\u00fcm\u00fczde teknoloji her yerde ve yeterli kaynakla neredeyse her \u015feyi in\u015fa edebiliriz\u2014ileri seviye yapay sinir a\u011flar\u0131ndan, g\u00f6rkemli film prod\u00fcksiyonlar\u0131na kadar. Ancak as\u0131l soru \u015fu: Ger\u00e7ekten\u00a0bu \u00fcr\u00fcnlere ihtiya\u00e7 var m\u0131? Bu soruya yan\u0131t bulmak ve \u00fcr\u00fcn geli\u015ftirmede s\u0131k yap\u0131lan hatalar\u0131 \u00f6nlemek i\u00e7in kendi deneyimlerimden \u00fc\u00e7 temel prensip \u00e7\u0131kard\u0131m.<\/p>\n\n\n\n
1. Sat\u0131lan Asl\u0131nda \u00dcr\u00fcn De\u011fil, Bir Hikaye \ud83c\udfac<\/strong><\/p>\n\n\n\n Kodlar\u0131 ve piksel tasar\u0131mlar\u0131n\u0131 bir kenara b\u0131rak\u0131n\u2014ger\u00e7ekten sat\u0131\u015f yapan \u015fey etkileyici bir hikayedir. \u00dcr\u00fcn\u00fcn\u00fcz\u00fcn i\u015fe yaray\u0131p yaramayaca\u011f\u0131n\u0131 anlamak i\u00e7in aylarca kod yazman\u0131za gerek yok; etkili bir hikaye, uygun bir deney ve bu deney i\u00e7in kat\u0131l\u0131mc\u0131lara ihtiyac\u0131n\u0131z var. G\u00fc\u00e7l\u00fc bir hikaye, insanlar\u0131 sahte bir l\u00fcks m\u00fczik festivaline binlerce dolar harcamaya ikna edebilir. Neden mi? \u00c7\u00fcnk\u00fc insanlar hikayelerle, mitlerle ve duygularla ba\u011f kurar; inan\u00e7lar\u0131m\u0131z\u0131 ve se\u00e7imlerimizi \u015fekillendiren asl\u0131nda bu anlat\u0131lard\u0131r, teknik \u00f6zellikler de\u011fil.<\/p>\n\n\n\n \u00dcr\u00fcn geli\u015ftirirken genellikle teknoloji ve tasar\u0131m \u00f6n plana \u00e7\u0131kar, ancak asl\u0131nda satt\u0131\u011f\u0131n\u0131z \u015fey kod ya da tasar\u0131m de\u011fil; insanlar\u0131n i\u00e7 d\u00fcnyas\u0131na dokunan bir hikaye. Kullan\u0131c\u0131lar, bir API\u2019nin nas\u0131l \u00e7al\u0131\u015ft\u0131\u011f\u0131n\u0131 anlamasa da \u00fcr\u00fcn\u00fcn\u00fcz\u00fcn sundu\u011fu de\u011feri anlarlar. D\u00fc\u011fme kenarlar\u0131n\u0131n tasar\u0131m\u0131 kimsenin umurunda de\u011fil; \u00f6nemli olan, \u00fcr\u00fcn\u00fcn\u00fcz\u00fcn bir sorunu \u00e7\u00f6z\u00fcp \u00e7\u00f6zmedi\u011fidir. B\u00fcy\u00fcme hedeflerken, kullan\u0131c\u0131lar\u0131 \u00e7ekmek veya sat\u0131\u015f yapmak i\u00e7in anlat\u0131n\u0131z\u0131 m\u00fckemmelle\u015ftirin.<\/p>\n\n\n\n 2. Denemekten \u00c7ekinmeyin ve Sonu\u00e7lar\u0131 Kucaklay\u0131n \ud83d\udd2c<\/strong><\/p>\n\n\n\n Bir \u00fcr\u00fcn fikrini d\u00fcnyaya sundu\u011fumuzda, bu fikir ya geli\u015fir, yok olur ya da yanl\u0131\u015f inan\u00e7lar ve varsay\u0131mlar \u00fczerine kurulur. Ger\u00e7eklerle y\u00fczle\u015fmekten ka\u00e7\u0131nmak anlams\u0131zd\u0131r; \u00e7\u00fcnk\u00fc ger\u00e7ekleri reddetmek sadece ba\u015far\u0131s\u0131zl\u0131kla sonu\u00e7lan\u0131r. Tarih, ger\u00e7eklere direnen pek \u00e7ok \u00f6rnekle doludur: Kom\u00fcnizm ekonomik ger\u00e7eklere kar\u015f\u0131 koydu ve ba\u015far\u0131s\u0131z oldu; Theranos bilimsel ger\u00e7ekleri g\u00f6z ard\u0131 etti ve sonu\u00e7 ortada.<\/p>\n\n\n\n \u00dcr\u00fcn\u00fc geli\u015ftirmeye ba\u015flamadan \u00f6nce kendinize \u015fu sorular\u0131 sorun: Bu fikri do\u011frulamak i\u00e7in hangi verilere ihtiyac\u0131m\u0131z var?\u00a0ve Bu verileri toplamak i\u00e7in nas\u0131l bir deney yapabiliriz?\u00a0Basit bir Facebook reklam\u0131 ya da bir otob\u00fcs\u00fcn yan\u0131na reklam yerle\u015ftirerek ilgi \u00f6l\u00e7\u00fcm\u00fc yapabilirsiniz. Deneyler m\u00fckemmel olmak zorunda de\u011fil\u2014bilgilendirici olmal\u0131. Bu deneyler sayesinde, \u00fcr\u00fcn\u00fcn\u00fcz\u00fcn ger\u00e7ek bir talebi olup olmad\u0131\u011f\u0131n\u0131 ya da y\u00f6n de\u011fi\u015ftirmeniz gerekti\u011fini anlars\u0131n\u0131z.<\/p>\n\n\n\n 3. M\u00fckemmeliyet Yerine Esnekli\u011fi Se\u00e7in \ud83d\udd04<\/strong><\/p>\n\n\n\n Dijital \u00fcr\u00fcnler d\u00fcnyas\u0131nda \u201cson s\u00fcr\u00fcm\u201d diye bir \u015fey yoktur. S\u00fcrekli geli\u015fim s\u00fcrecindeyiz. \u00dcr\u00fcnler ve kullan\u0131c\u0131lar birlikte evrilir; kullan\u0131c\u0131dan gelen geri bildirimlerle \u00fcr\u00fcn y\u00f6n de\u011fi\u015ftirir ve geli\u015fir. Bu s\u00fcreci kucaklay\u0131n\u2014h\u0131zl\u0131 yay\u0131n yap\u0131n, s\u00fcrekli iyile\u015ftirin ve de\u011fi\u015fime a\u00e7\u0131k olun. \u0130ster g\u00fcvenlik yaz\u0131l\u0131m\u0131 ister \u00e7evrimi\u00e7i \u00f6deme sistemi geli\u015ftiriyor olun, esneklik b\u00fcy\u00fcmenin anahtar\u0131d\u0131r.<\/p>\n\n\n\n M\u00fckemmel \u00fcr\u00fcn diye bir \u015fey yoktur, sadece kullan\u0131c\u0131lar\u0131n o anki ihtiya\u00e7lar\u0131n\u0131 kar\u015f\u0131layan iyile\u015ftirmeler vard\u0131r. Bir \u00fcr\u00fcn\u00fcn bir grup i\u00e7in i\u015fe yararken, di\u011fer bir grup i\u00e7in ayn\u0131 etkiyi yaratmayaca\u011f\u0131n\u0131 anlamak \u00f6nemlidir. Kullan\u0131c\u0131lar\u0131n\u0131z\u0131n ihtiya\u00e7lar\u0131n\u0131 anlamadan m\u00fckemmel bir sabun yapmak yerine, onlar\u0131n asl\u0131nda ne istedi\u011fini bilmek ve ona g\u00f6re hareket etmek \u00e7ok daha de\u011ferlidir.<\/p>\n\n\n\n Sonu\u00e7: Ke\u015fif Yoluyla \u0130novasyon \ud83c\udf1f<\/strong><\/p>\n\n\n\n \u00dcr\u00fcn geli\u015ftirme sadece in\u015fa etmekle ilgili de\u011fil; hikaye anlatmak, deney yapmak ve s\u00fcrekli evrim ge\u00e7irmektir. Kullan\u0131c\u0131lar\u0131n\u0131zla ba\u011f kuracak bir anlat\u0131 olu\u015fturun, yarat\u0131c\u0131 testler yaparak veri toplay\u0131n ve esnek kalarak \u00fcr\u00fcn\u00fc ger\u00e7ek ihtiya\u00e7lara uyarlay\u0131n. Bu prensipleri benimsedi\u011finizde, sadece ba\u015far\u0131l\u0131 \u00fcr\u00fcnler yaratmakla kalmaz, ayn\u0131 zamanda h\u0131zl\u0131 de\u011fi\u015fen bu d\u00fcnyada anlaml\u0131 deneyimler de sunmu\u015f olursunuz.<\/p>","protected":false},"excerpt":{"rendered":" In today\u2019s world, technology is everywhere. With enough resources, we can build almost anything\u2014from advanced neural networks to extravagant movie productions. But the real question is, does anyone\u00a0really\u00a0need what we create? To navigate this, let\u2019s dive into three essential principles that I\u2019ve distilled from my hands-on experience in product development. 1. Selling a Story, Not […]<\/p>\n","protected":false},"author":1,"featured_media":513,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-506","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog"],"_links":{"self":[{"href":"https:\/\/dadatechgen.com\/tr\/wp-json\/wp\/v2\/posts\/506","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/dadatechgen.com\/tr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/dadatechgen.com\/tr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/dadatechgen.com\/tr\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/dadatechgen.com\/tr\/wp-json\/wp\/v2\/comments?post=506"}],"version-history":[{"count":3,"href":"https:\/\/dadatechgen.com\/tr\/wp-json\/wp\/v2\/posts\/506\/revisions"}],"predecessor-version":[{"id":519,"href":"https:\/\/dadatechgen.com\/tr\/wp-json\/wp\/v2\/posts\/506\/revisions\/519"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/dadatechgen.com\/tr\/wp-json\/wp\/v2\/media\/513"}],"wp:attachment":[{"href":"https:\/\/dadatechgen.com\/tr\/wp-json\/wp\/v2\/media?parent=506"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/dadatechgen.com\/tr\/wp-json\/wp\/v2\/categories?post=506"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/dadatechgen.com\/tr\/wp-json\/wp\/v2\/tags?post=506"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}